Clients decide the moment they see the work — then they need a menu, a price, the right stylist, and one-tap booking. We build salon and spa sites that turn the feed into an appointment instead of a lost DM.
Almost every one of these problems comes from the business living entirely on a social platform.
A feed shows your work, but it cannot hold a service menu, a booking link, prices, policies, or directions in one place. If your entire presence is a social profile, you are renting your own front door.
Clients book in the moment. If your booking link is in a bio, behind a menu, or on a third page, appointments go to the salon that made it a single tap.
What does a 'partial highlight' include? How long is a gel set? A menu that answers nothing still requires a phone call.
Clients do not book 'a stylist'. They book the person who is great at balayage, curly cuts, or bridal work. That has to be visible.
Wedding parties and group bookings are the highest-value work and the most likely to disappear into an Instagram inbox.
Gift cards are pure margin and usually buried. Deposit and cancellation policies protect your chair time — and are rarely stated.
The site should do the work your front desk repeats on the phone every day.
Your existing booking platform surfaced everywhere — header, service menu, and staff pages — instead of a single link in a bio.
Each professional gets a page: specialties, portfolio, and a direct booking link, so clients self-select the right chair.
Services organized by category with time, pricing, and what is included — searchable on a phone and easy for you to update.
Your best work, properly organized and compressed, so the site feels like walking in — not like scrolling a random album.
A real form for parties, weddings, and events, with date and headcount, routed to the person who handles them.
Gift card purchase and check-balance links, plus deposits, late arrivals, and cancellation terms stated clearly and calmly.
This is the pattern: a real service menu with time and price, stylist selection, and your existing booking platform one tap away — plus a path for the bridal inquiry that would otherwise vanish in a DM.
A salon site that over-promises produces no-shows and refund conversations.
If a service requires a specialist you do not have, it does not go on the menu. Referrals are fine; false capability is not.
If you take walk-ins before 11am and appointments after, that is what the site says — clearly, in one place.
Every photo in your gallery is your real work. We will help you shoot and organize it, but we will not source images that misrepresent your skill.
We do not invent reviews or borrow another salon's portfolio.
Keep reading The free review funnel tool · The social media playbook · See our work
Book a free 15-minute call. Bring your service list and a few photos of your best work. We will show you how they should be organized, and how fast a client could book.
